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Designing for Screen: Production Design and Art Direct Explained, by Georgina Shorter
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From the role of every person on the design team to the importance of color to where to research ideas, a comprehensive guide to the visual aspect of storytelling
Design is at the essence of storytelling, but how does a production find its style and identity? This book explains how to approach design, whether for film, television, video promo, or commercial making, and introduces the techniques needed to make ideas happen. Through theory and practical exercises, it looks at design in a different way and shows how the simplest decisions can become powerful ideas on screen. It explains how to extract design information from a script and how to identify key themes that can be used to support the telling of the story; looks at how to research ideas, and suggests ways to illustrate them; explores the importance of images, color, texture, and space to captivate an audience; shows how to prepare drawings and models using various media; refers to film and television productions; and shows how design decisions contribute to the story.
- Sales Rank: #463767 in Books
- Brand: Brand: Crowood Press
- Published on: 2012-07-23
- Original language: English
- Number of items: 1
- Dimensions: 9.20" h x .40" w x 6.50" l, .90 pounds
- Binding: Paperback
- 176 pages
- Used Book in Good Condition
About the Author
Georgina Shorter has worked as a professional designer and decorator for many years and has experience in film, theater, music videos, and commercials.
Most helpful customer reviews
1 of 1 people found the following review helpful.
... for Screen" by Georgina Shorter is quickly becoming my favorite books on production design
By C. Larson
"Designing for Screen" by Georgina Shorter is quickly becoming my favorite books on production design. Being self taught in the world of film and production design (my education is based in furniture design and fabrication) I have read and own many books on Production Design and Art Direction in film, television, and theater. This is a straight forward book of information on how to properly DESIGN a film. Very often I find books on this topic to cover so many other elements from how to operate in film rather then how to design for it. They are all based on high budget productions which is useless for the years when you're start out, and they fill the empty space with history on the department on productions that anyone interested in the field would most likely already be educated on. They don't often include a simple direct outline for how to guide your creativity into a full fledge design. "Designing for the Screen" has done that and surpassed the other texts I have come across on the subject so far and I highly recommend it to anyone who is pursuing a career in Production Design or to other production designers like myself who's interests are geared toward continuous self improvement.
0 of 0 people found the following review helpful.
Useful for photographers, directors and cinematographers.
By MOVIEKIDZ LLC
Recommended for those interested in creating a comprehensive visual plan. Helpful and useful for photographers, directors and cinematographers.
0 of 0 people found the following review helpful.
Five Stars
By KnightBlue
Easy to read and understand. Very helpful for anyone interested in the craft.
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